poster making

purpose of poster making

The main function of a poster is to capture a moving audience with a message. When designing a poster, plan its design carefully. You will have a short amount of time to attract and hold your readers attention. Think about the one aspect of the information that must convey the message and plan your design around that. After you determine the most important information, think about the imagery that will best convey your message visually. Should you use one large image, or have several small interesting shapes? Would bright colors evoke the mood or emotion that you want? Should some of the words be in very large type to be easily read?

It is also important to know what type of format will be used. What size will the poster be? How big or small? That will help you with the placement of imagery and text. Also, consider where the poster will be displayed and what size and shape it should be. Explore alternatives with thumbnails to find the most effective and dynamic visual imagery. Eliminate any superfluous detail. Work out the right size and placement for everything on the poster. Because you are usually working on a large scale, pay careful attention to balance and proportion.

types of posters

advertising posters

 Posters can be put on various digital and print media resources raising chances to hit the wider target audience. Advertising posters are designed that way so that they can present an item effectively and make people want it. In addition, posters wield a significant level of recognizability which means they can be helpful for branding.

movie posters

One of the most popular and beloved types is a movie poster. They are usually original images or illustrations which give a quick glimpse at the idea of the film. Designers need to emphasize the important details about the plot still keep the intrigue uncovered. Also, movie posters often contain the name of director and starring team so that film lovers couldn’t miss new masterpieces of their favorite actors.

motivational posters

This kind of posters brings a great value to the society. Motivational posters are meant to encourage people to do something. They are often applied in big companies for employee’s motivation. Also, motivational posters can be a part of a social program helping people to overbear difficult life situations.

social posters

Social posters aim at uncovering different problems including environmental, political and social. They show the problems in different ways: they may be obscured via abstract ideas or irony as well as designers can present them in the most vivid ways which sometimes may seem shocking.

event posters

The objective of event posters is the presentation of upcoming events, be it a music concert or theatre play. To provide effective promotion, posters have to be eye-catching and original, so designers often try to apply creative solutions.